Paris Tuzun

By Paris Tuzun

May 7, 2021

It would appear that the cows have come home: in a surprising move, Sitecore announced yesterday that it has entered into a definitive agreement to acquire Moosend, an e-mail marketing automation and campaign management platform used by a diverse set of customers. This includes leading brands such as Domino’s, Interpublic Group, and Sephora, among others. The acquisition is expected to close by... Read More →

Acquisitionautomationemail marketingMoosendSitecore
CMS Critic Staff

By CMS Critic Staff

March 5, 2021

Another week, another big twist in the enterprise CMS and DXP battle for market dominance. This time, it’s Sitecore making waves, proving there’s only one thing better than acquiring a strategic company – and that’s buying two at the same time. Just weeks after unveiling a $1.2 billion investment plan to fund innovation and accelerate growth, Sitecore announced it has entered... Read More →

Paris Tuzun

By Paris Tuzun

January 20, 2021

The last year has seen a number of jaw-dropping moves by CMS and DXP vendors, from strategic acquisitions to major expansions. Yesterday, Sitecore elevated the noise to a whole new level with the largest martech investment deal ever. The digital experience platform provider announced that it received backing on $1.2 billion in capital investment – just five months after Steve... Read More →

digital experience platformDXPSitecore
Paris Tuzun

By Paris Tuzun

September 3, 2020

In a year that’s already seen major shifts in strategy from enterprise software vendors, Sitecore is shaking things up with the appointment of Steve Tzikakis as its new CEO. Effective immediately, Tzikakis will take the reins from Mark Frost, who over the last three years successfully led Sitecore through a radical transformation of its business, transitioning to a multi-product company with... Read More →

digital experience platformSitecore
Paris Tuzun

By Paris Tuzun

August 28, 2020

2020 has been both a challenging and active period for content management platform providers. Despite battling the persistent headwinds of COVID-19 and the looming specter of economic uncertainty, it’s clear that businesses are embracing digital transformation at all levels of the market – and shifting resources from physical to virtual.This has been a transformational period for some... Read More →

AcquiaCMSContent Managementdigital experience platformDXPheadless cmsSitecore

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