In another dramatic shift to the content management and digital experience landscape, Episerver has announced its plans to buy Optimizely. Episerver, the customer-centric digital experience platform, is recognized as a leader in the Gartner Magic Quadrant for Digital Experience Platforms. With the acquisition of Optimizely, an innovator in experience optimization, Episerver appears to be ramping... Read More →
If you’re a digital marketing professional, you’re probably familiar with the Martech 5000 “Supergraphic” that’s published annually by Chiefmartec.com. It depicts the complete landscape of marketing technologies across a range of categories such advertising, content management, eCommerce, and more – all with tiny, painstakingly positioned logos.Now, if you haven’t seen this graphic... Read More →
Check the product out at the store. Buy it online. Have it delivered at the doorstep of your home or office. The omni-channel retail experience is becoming increasingly ubiquitous, and businesses are going all out to develop smarter, more seamless engagement strategies for the ‘post-digital’ world.More and more retailers are beginning to understand that merely having a presence... Read More →