Optimizely (formerly Episerver), a leading Digital Experience Platform, announced today that it has acquired Zaius, a Customer Data Platform (CDP). The announcement comes just months after the company’s acquisition of Optimizely last September, which led to Episerver's rebranding of its entire organization under the Optimizely banner. “At Zaius, we’ve always believed that having... Read More →
Fresh off the acquisition of Optimizely last September, Episerver – a leading content management and digital experience platform – has announced that it will rebrand its entire organization under the Optimizely name. Episerver’s move follows a string of jaw-dropping news from the top of the CMS and DXP industry. In the last two weeks alone, Sitecore announced that it had secured $1.2... Read More →
While COVID-19 continues to impact markets globally, the CMS world has been on a binge of buying, partnering, and releasing new features. In case you’ve been distracted over the last few weeks by a chaotic news cycle and a U.S. presidential election, here’s a quick recap of what’s been happening in the content management and digital experience world. Hyland Completes Acquisition of... Read More →
In another dramatic shift to the content management and digital experience landscape, Episerver has announced its plans to buy Optimizely. Episerver, the customer-centric digital experience platform, is recognized as a leader in the Gartner Magic Quadrant for Digital Experience Platforms. With the acquisition of Optimizely, an innovator in experience optimization, Episerver appears to be ramping... Read More →
