In the ever-expanding realm of CMS and DXP platforms, the category of “website builder” has long been an enigma. It’s not uncommon to have our readers ask us: how do I actually "create" a website using this tool? And that’s the rub: content management systems have traditionally been designed to "manage content," while DXPs have evolved the stack by expanding the layers of data and... Read More →
A short while after Amazon said hello to $100 billion in a single quarter, it said goodbye to its founder and CEO, Jeff Bezos. After 30 years, the internet retailer announced that Bezos would step down as chief executive officer and transition to the role of executive chairman. The plan will take effect in Q3 of 2021, with Bezos continuing to work on initiatives like his namesake Earth... Read More →
Bloomreach, a leading Digital Experience Platform (DXP), has announced their acquisition of Exponea, a Customer Data and Experience Platform (CDXP). This news comes just months after both companies publicized a formal strategic partnership. With the acquisition, Bloomreach could very well become the next SaaS “unicorn” of the digital experience stack, integrating their market-leading... Read More →
Bloomreach, a leading Digital Experience Platform (DXP), and Exponea, the Customer Data and Experience Platform (CDXP), have announced a strategic alliance to offer more enhanced digital commerce experiences to the market. The partnership will provide their joint clients with a more personalized and sophisticated e-commerce solution, combining Bloomreach’s rich catalog of DXP capabilities with... Read More →
In another dramatic shift to the content management and digital experience landscape, Episerver has announced its plans to buy Optimizely. Episerver, the customer-centric digital experience platform, is recognized as a leader in the Gartner Magic Quadrant for Digital Experience Platforms. With the acquisition of Optimizely, an innovator in experience optimization, Episerver appears to be ramping... Read More →