Just before Christmas, Optimizely – a leading digital experience platform (DXP) provider – delivered a gift that we're still unwrapping: an integrated version of its B2B Commerce Cloud and Content Cloud products. OK... so maybe the other schwag under your tree had a bit more pizzazz. But this tidy pairing brings some real power to brands, particularly those looking to reach audiences with... Read More →
Oh, 2021. We had such big plans for you. If nothing else, you were destined not to be 2020. And yet, here we are: history (almost) repeating itself in the form of the Covid Omicron variant – which, at the publishing of this piece, is dwarfing the number of daily positive cases that its predecessors achieved. Thankfully, symptoms appear to be mild this time around, and hospitalizations... Read More →
Well, 2021 is almost at an end. The holidays are upon us, and merrymaking is in full swing (at least as far as Omicron will let us swing). Before we wrap things up and officially start the festivities, there's one last piece of business to attend to... NOMINATIONS! That's right: it's time to kick off our annual CMS Critic Awards – and it all starts with our 2021 People's... Read More →
Talk about welcome news. Earlier in December, Optimizely – a leading digital experience platform (DXP) – announced a definitive agreement to purchase Welcome, a content marketing (CMP), marketing resource management (MRM), and digital asset management (DAM) platform. Yes, that's a lot of three-lettered acronyms for one sentence... While the DXP juggernaut is no stranger to... Read More →
It's clear that Lars Petersen likes acceleration. That's apropos when it comes to delivering digital experiences, which his company Uniform is focused on doing. Now, it seems his quest for speed has accelerated the track to funding as well. In just 15 months, Uniform – a new breed of headless composable digital experience platform – announced that it has raised a $28 million Series... Read More →
