Talk about welcome news. Earlier in December, Optimizely – a leading digital experience platform (DXP) – announced a definitive agreement to purchase Welcome, a content marketing (CMP), marketing resource management (MRM), and digital asset management (DAM) platform. Yes, that's a lot of three-lettered acronyms for one sentence... While the DXP juggernaut is no stranger to... Read More →
It's clear that Lars Petersen likes acceleration. That's apropos when it comes to delivering digital experiences, which his company Uniform is focused on doing. Now, it seems his quest for speed has accelerated the track to funding as well. In just 15 months, Uniform – a new breed of headless composable digital experience platform – announced that it has raised a $28 million Series... Read More →
Another week, another unicorn makes its way across the windswept landscape of CMS... OK, enough melodrama. The dust has been settling for a few days since Contentful's $175 million Series F funding round, and it's time for a little reflection. No question: this is a big deal for the Berlin-based headless CMS platform, which is now sporting a valuation of around $3 billion. As they say in... Read More →
Yup. July officially marked the "dog days of summer" in the Northern Hemisphere. While many of us were melting under the malaise of record-breaking heat, the news has yet to cool off. Seemingly, neither does Covid-19 and its latest wave of hyper-contagious Delta variant. The entire month was mired by headlines about hotspots and breakthrough cases that are once again challenging our world.... Read More →
The last year has seen a number of jaw-dropping moves by CMS and DXP vendors, from strategic acquisitions to major expansions. Yesterday, Sitecore elevated the noise to a whole new level with the largest martech investment deal ever. The digital experience platform provider announced that it received backing on $1.2 billion in capital investment – just five months after Steve... Read More →
