“We all enjoy a good story. And we keep coming back to really good stories, regardless of whether or not we know how they end.” In the first minute of the documentary-style film “The New Art of Storytelling: A Look at the Future of Content,” Dr. Jodie Whelan, Associate Professor of Marketing at York University, sets an undeniable tone with these words. It’s an observation that... Read More →
What's the story, morning glory? It's a Magical Mystery Tour... Contentful is joining with customers, partners, and other composable evangelists and advocates to inform and educate on the power of composable content. The Storylines Tour will be making stops in five major cities, beginning in May and continuing through October. The first stop was Thursday in New York City. What to... Read More →
Let's be honest: there's nothing quite like Awards Season. Just ask Moira Rose. Moira Rose Schitts Creek GIFfrom Moira Rose GIFs And it's not because of the glitz, the glamour, or even the drama (although last year's Oscars did deliver the slap heard 'round the world). No, we love Awards Season because it's a celebration. An opportunity to cheer for the things we love. From film... Read More →
Now that we have that Oscars business behind us (mostly), let's raise our glasses to 2021, shall we? You'll live in our hearts as being "slightly less bad" than the year before. And that's saying a lot. Refusing to be upstaged by your predecessor, you did everything you could to repeat the agony of 2020 – a year that only Satan could date. To summarize: if the Delta wave wasn't enough,... Read More →
In the CMS and DXP lexicon, "composable" has become foundational terminology. For more robust digital experience platforms, this typically translates into reusable components that enhance the building and personalization of websites and apps. But on the headless CMS side of the ledger, composable architectures are evolving omnichannel capabilities in some innovative ways. To that end,... Read More →