CMS Critic Staff

By CMS Critic Staff

May 25, 2022

Amplitude, a digital optimization platform trusted by leading brands like Ford and Walmart, today announced the launch of two new tools: Experiment Results, a new feature of Amplitude Experiment, and new innovations within the Amplitude Analytics suite – including Campaign Reporting. These new tools will enhance Amplitude's insights around digital optimization and growth... Read More →

a/b testingAmplitudeanalyticsDigital Marketingoptimization
Paris Tuzun

By Paris Tuzun

January 31, 2022

Siteimprove, the enterprise SaaS company with solutions for improving website governance and performance, announced the findings of a new Forrester TEI study – demonstrating that their platform delivered a 275 percent return on investment (ROI) over three years for a composite organization. The study also suggests that the Siteimprove investment could be paid back in less than six months... Read More →

Paris Tuzun

By Paris Tuzun

November 3, 2020

Bloomreach, a leading Digital Experience Platform (DXP), and Exponea, the Customer Data and Experience Platform (CDXP), have announced a strategic alliance to offer more enhanced digital commerce experiences to the market. The partnership will provide their joint clients with a more personalized and sophisticated e-commerce solution, combining Bloomreach’s rich catalog of DXP capabilities with... Read More →

Paris Tuzun

By Paris Tuzun

October 29, 2020

When any web or digital professional thinks “analytics,” the first name that comes to mind is Google. And for good reason: the Google Analytics platform is the most widely used on the planet. Every day, millions of individuals and organizations rely on Google’s insights as their “source of truth,” helping them to better understand their customers and improve their digital... Read More →

analyticsgoogle analytics
Paris Tuzun

By Paris Tuzun

July 2, 2020

When it comes to SEO, there are a number of tools that can help improve your website’s performance. And that’s the problem: you often need multiple resources to manage a comprehensive SEO strategy, and few platforms offer complete solution with the right mix of features. While Siteimprove has built a strong reputation around their industry-leading accessibility scanning and monitoring... Read More →


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