pTools Launches Web Content Management for Cloud Computing

By Mike Johnston May 6, 2011 (Updated: May 31, 2013) News & Headlines

After three years of development and over €1 million R&D investment, Web Content Management (WCM) provider pTools today launched a new cloud-based version of its software, pTools System6, for the global market.

Developed to take advantage of cloud computing scalability at lower costs, it offers customers an enterprise level website environment that is ready for development, meaning they can cost-effectively deploy and maintain their web presences in a matter of hours.

Keith Wood, the new CEO of pTools who took over from Tom Skinner, pTools founder, last year and has driven the new development says:

“pTools System6 is the most powerful software we have delivered to date and comes at a time when IT managers in Ireland and internationally are looking to reduce overheads dramatically.  It provides extensive functionality on-cloud or on-premise that’s easy to use and easy to scale.”

“When setting up a CMS online you typically buy the software, spec the servers, install, configure, and put the servers in a data centre. You then add firewall boxes and routers, sign a hosting and bandwidth agreement, put it all online and pay annual support and maintenance for hardware, software and so on. With a cloud solution, you just turn it on and start straight away - no upfront hardware or IT support costs, and no hassle.”

Speaking of the customisation features Woods adds: “Customers can log in to the pTools WCM Designer to choose what components they want to use. This means they get exactly what they want from the software exactly the way they want it.”

pTools System6 uses the latest cloud computing infrastructure from Irish company, Fort Technologies, ensuring stability and optimum performance. Key benefits of the solution include:

  • Lower costs of ownership of enterprise WCM software and hardware.
  • Faster implementation and better delivery of new web content.
  • Easy-to-use interface that makes complex tasks simple.
  • More applications including ‘Digital Asset Management’.
  • Increased marketing effectiveness of targeted content.
  • Mobile web and social media content sharing.
  • Reduced overheads for IT managers and better use of IT resources.
  • Scalability to handle the busiest and best sites online.

Commenting further on the initiative, Dee Allott, pTools General Manager for Canada where the company recently expanded said:

“pTools position in Canada and within the international marketplace for content management is significantly strengthened with this new solution. Cloud computing is still formative in terms of customer expectations but it is without doubt the future of almost all applications to be delivered and all the major firms are going in this direction.”

Dee Allott is former President at Lexmark Canada and General Manager of Lexmark Europe. He brings a wealth of experience to the pTools team and company plans for growth and development.

Commenting on the initiative, Gerry Murray, CEO of Fort Technologies, said:

“Partners like pTools are core to Fort’s strategy of providing a single interface that addresses the hybrid cloud model of SaaS, IaaS and on premise through a single intuitive console. It’s a true partnership where the pTools offering enriches Fort’s offering while our platform and management software provides another channel to market through our cloud marketplace for independent software vendors such as pTools.”

pTools focus is on Finance, Health, Government, Security, and Energy sectors.  pTools includes functionality for Web Content Management, Multi-Language Content, Accessibility Compliant Content, Digital Asset Content, and Learning Content Management. pTools System6 is available on the Fort Technologies Cloud as well as Microsoft Azure and Amazon Oracle Cloud platforms.

pTools is an enterprise level WCM software vendor with offices in Dublin Ireland and Toronto, Ontario, Canada. Customers include: Allianz Insurance plc., The Irish Stock Exchange, Enterprise Ireland, and Wolters Kluwer plc.

Mike Johnston

Mike Johnston Author

Mike started CMS Critic in 2008 and has become a recognizable face and valued expert in the world of content management. He has worked with many small business and enterprises to establish their online presence and to assist with marketing strategies. If you are interested in working with him, drop him a line.

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