Magnolia expands in China with new Shanghai office

Magnolia today announces the opening of a new office in Shanghai,  confirming its long-standing commitment to China and Asia.

The  new office adds to Magnolia’s already well-established presence in  Asia, with two offices having previously opened in Singapore and  Vietnam. The company also has certified  partners serving customers in North Asia and India.

Through  the new Shanghai office, Magnolia looks to expand its offering of  content management and digital experience technologies to the rapidly  growing APAC market.

To coincide with the office opening, Magnolia has also launched its first Chinese website to meet the growing demands for best of breed enterprise  CMS platforms in the region.

Commenting  on the office opening, Don Lee, Managing Director, APAC at Magnolia  said, “Having recognised a need for intensive personalisation to provide  unparalleled,  unique experiences to customers, Chinese brands are now investing in  marketing technology designed to improve digital experiences.

“This  evolving market opens up major opportunities for Magnolia, with growing  demand for platforms and tools that can help businesses manage their  expanding marketing  ecosystems.”

He  added: “Our global business is growing rapidly, and we see huge  potential to drive further growth through this expansion into Shanghai.  And with an extremely attractive  talent pool in Shanghai, we’re looking forward to extending our  offering to the Greater Chinese markets.”

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