How to Roll Out A Multi-Location Web Experience

Franchise, Dealer & Multi Location Solutions

Looking for a single platform that offers an arsenal of unique tools to enterprises that want to manage brand compliance, assign permission levels for easy editing and hosting on unique URL configurations?

Easily scale and manage 100s or 1000s or individual Location, Franchise or Dealer websites from one centralized platform. Here is how…

With a simple spreadsheet safely deploy 100s/ 1000s of location sites or dealer sites from our rapid deployment spreadsheets.

Since all data about your locations is stored via structured data fields you can quickly sync Location data to various data sources including Google Sheets, YEXT, our 3rd party data sources.

Locations are geolocated (lat/lon) making them searchable from our or any Location Finder product.

Global Brand Template Control ‘Brand Compliance’

a) How are Templates implemented

Templates are implemented into our system in three ways

● Basic Templates – Using our built-in Style Options and Content and Image modules and built inside the Drag and Drop Site Builder

● Advanced Templates – Using custom HTML and CSS entered into our system as a custom Theme

● Static HTML – Ability to create a custom HTML that will be rendered per-page

b) Architecture of global templates to local customizations

Once you create a Template within our system, it can then be enabled as a “Master Template”.

Master Templates have options to set which parts of Sites using that template will inherit from the “Master Template”, versus which parts will still be customizable on a per-Site basis.

Some of these options include:

● Content – Pages & Navigation

● Style – Theme Settings and Custom CSS

● Redirects – 302, 301, and “catch-all” redirect handling

● Header Code – Code to be added within the “<head>” tag

● Footer Code – Code to be added at the bottom of the “<body>” tag

● Logo & Logo Fallback – Use the custom logo for the Site, or pull the logo from the Business details

● Plugins – Plugins to enable (i.e Google Tag Manager, etc)

c) Latest responsive design technologies

DevHub templates and our template frameworks are built using HTML5, CSS3 and Javascript. The platform is used by 50+ different brands and agencies and is constantly being updated with the latest in responsive design technologies. All while keeping backwards compatibility in mind for Sites that have been build on DevHub previously.

From wireframing, creative, and production, DevHub has resources at every level to be able to facilitate brand-approved designs, style guides, and templates into the platform.

Sub-Account (Agent) Level Controls ‘Permission Controls’

a) Ability for Agents to edit websites directly

DevHub has a robust and flexible user permissions system. Permission can be granted to a user or class of users for anything that can be done in Devhub, both in the builder and in the dashboard.

You can set custom permission levels for different clients and end-users. eg: allow the user to change pictures on the gallery page but not the text on the home page. Or let them add a blog. Here are examples of the types of restrictions we can set.

● Can hide any module or module section in the builder

● Can hide any side menu button in the builder (themes, blog, shop, form builder, plugin, etc)

● Can hide sections and fields inside theme style controls

● Can hide fields in modal forms

● Can hide some buttons based on user permissions

b) Detailed controls on customization for text

Our “Content” module is a full rich-text editing environment allowing for inline editing of text elements within the content of pages. It includes:

● Text styling options

● Linking options (to Site's Pages, Outbound Links, Click to Call)

● Fonts

● Headlines (h1, h2)

● Source view (raw HTML)

● Macros (${business_name}, ${phone}, etc)

● Paste Options (Plain Text, Microsoft Word Content)

c) Detailed controls on customization for images

Our “Image”, “Gallery”, and “Carousel” modules give basic options for scaling images and setting alignment.

There are several ways to display images in DevHub. All of them support custom image title tags. The image tags can use structured data Macros to improve the ability to manage SEO over time.

The Gallery and Carousel modules have options regarding Type (full width vs thumbnail/lightbox galleries) and Style (slide versus fade, transition speed). All image modules are fully responsive and are usable on Mobile, Tablet, and Desktop views.

d) WYSIWYG interface

The Site Builder is fully drag and drop and WYSIWYG with tools to allow users to make changes to their Sites with little training needed.

● Dragging new modules into Row/Column placements

● Sliders to control widths of Columns

● In-line Rich-text editing

● Multi-device view to preview and edit for Mobile, Tablet, and Desktop responsive views

● Margin and Padding options for individual modules

All actions within the Site Builder are tracked on a per-user basis. From these logs we could setup a way for the Brand (corporate) to be notified all recent changes to pages.

To learn How Multi-Location with DevHub is Optimized for SEO (Search Engine Optimization) visit DevHub