Articles

Mike Johnston

By Mike Johnston

January 11, 2018

There are plenty of technologies that promise to revolutionize the way people do business, especially when they’re just starting.Finding your footing as an entrepreneur can be tricky. You’re often tasked with maintaining the balancing act between big ambitions and limited resources. Since your budget and following may be limited in the beginning, choosing the right tools can make or break... Read More →

Mike Johnston

By Mike Johnston

January 11, 2018

Nowadays there’s so much information, data and statistics in the workplace that organizing, managing and sharing it is a challenge for businesses. How do you make all that knowledge work for you? How do you make it accessible to staff? It’s true – what’s the point of having all this organizational knowledge if it’s not contributing to your business goals. Essentially, all that any... Read More →

Mike Johnston

By Mike Johnston

January 8, 2018

Do you want to improve your company culture while also getting your employees to share your content? Would you like to choose the right employee advocacy tool to help you achieve this?Work occupies a major chunk of your employees’ lives. They spend about one-third of their days working, and on average, 89% of them are satisfied with their jobs. As it is a major part of their lives, they will... Read More →

Mike Johnston

By Mike Johnston

January 2, 2018

New technologies will continue to change how organisations manage their content in 2018.If you’re looking to overhaul your current web content management system or you’ve only started setting up shop, it is useful to know which trends are shaping content management systems (CMS).CMS is always evolving and in the past ten years there has been a shift towards the needs of the end-users and the... Read More →

Mike Johnston

By Mike Johnston

December 28, 2017

By 2020, the average business buyer will manage 85 percent of his or her relationship with an enterprise without interacting with another human, according to Gartner. This is quite a shift when you consider almost all B2B purchases were conducted by phone, fax or in person just a few years ago. The evolution toward self-service in B2B is natural, especially when you look at the way the B2C space... Read More →

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