Ah, the API. It's not just another fancy TLA (three-lettered acronym) reserved for "MarTalk." In fact, it's fair to say that the API – Application Programming Interface for the unindoctrinated – is responsible for transforming the CMS and DXP industries. Without APIs, the integrations and connections that live at the heart of modern systems wouldn't exist. Where would brands like AWS,... Read More →
It's hard to believe that October has already come and gone. Maybe we can blame Halloween and the ensuing candy coma, but last month seemed surprisingly quiet in the CMS and DXP news cycle. But that's not entirely true: rather than tracking big mergers or major releases, we were served a number of small yet significant improvements from various vendors – more like those mini-sized candy... Read More →
"Composable" is becoming the operative word across the DXP marketplace. And rightly so: a composable platform has huge benefits, enabling users to build dynamic web and app experiences more efficiently by reusing content and other components that can be personalized at scale. Composable systems also allow for more iterative testing across multiple variants, enabling marketers to optimize... Read More →
In the ever-expanding lexicon of the digital experience stack, there's never been a word more apropos than "headless." One might say it's perfectly cut for the job, describing a strange danse macabre betwixt the frontend presentation layer – the so-called "head" – and the backend functionality of an application framework. Put another way for horror movie enthusiasts: the head has been... Read More →
Rarely does a week go by without a noteworthy update from WordPress, the heavyweight champion of CMS platforms. Much of the recent focus has been on enhancing the Gutenberg framework and providing users of the open source platform – which powers roughly 64 million websites – with a stable and rewarding experience. Gutenberg, known in some circles as the “WordPress block editor,”... Read More →
